2023 was the ultimate test of our resilience: the dissolution of Sustainable Origins not only saw tremendous capital losses for FORZ, but a loss of morale due to the fact that the entire subsidiary was undermined by theft commited by trusted employees in what could easily be described as a heist. Leaving us only slightly comforted to find out just how prevalent cooking oil theft has become as of lately (See this link to a recent news exposé on the topic). That in addition to the drastic changes in the purchasing price of cooking oil (the commodity we collected with the Sustainable Origins subsidiary) from $4.25 per gallon to now under $2 per gallon... I decided to cut our losses with Sustainable Origins before it maleffected more of the company.

“As a former NCAA & Pro Athlete I understand the importance of accelerating your recovery time by any means necessary. Today, the mission has shifted to providing tools that not only accelerate athletes recovery time, but enhancing the ability to make the body move with more fluidity & efficiency. Whether you're a elite world class athlete or modestly looking for ways to combat the impact of the daily grind, FORZA is currently developing a suite of innovative products product for you."


Johnny Forzani

CEO

FORZ Stock/Shares Outstanding - Another pivotal lesson I have learned is in my short tenure being CEO of a microcap OTC public company is how truly paralyzing convertible debt can be. The advantages lenders posses in this regard are tremendous, especially in terms of the discounted rate to market. When note holders convert, especially simultaneously it will inevitably create immense downward pressure on the stock. 


In spite of those painful lessons learned, Forza’s Patented IP for our flagship product “WarmUp” is imminent. The expedited patent review FORZ filed in April of 2023 will issue approval within 1 year of filing should our invention be seen as novel. We will officially have our 1st patented technology, making the next move to launch much easier given our assurance of defensibility. 


FORZ Corporate Fillings:

  • As of 01/24/2024 the company is not “PK current” & is temporarily bumped down to expert markets. Due to missing 10K / Q1 2024
  • 01/17/24 company filed annual 10K report.
  • 01/23/24 company submitted Q1 report to Auditor for review. Anticipating consent to file within 10 days.


Re-Shifting Focus:

Over the past 6 months, Forza has reduced company burn to our minimal operational level having no staff or facilities to cover. And for the next 6 months, much of our focus will be on:

  • Restoring Forza's status to SEC compliance.
  • Selling remaining assets from Sustainable Origins - closing down the wholly owned subsidiary, and channeling all focus back into our core competency - designing, patenting, and manufacturing wearable health tech products that help people perform and feel their best.


Spring 2024 Objectives: 

A key component of our Spring 2024 strategy is leveraging the proficiency of our CEO in the Chinese language, to restore many of the legacy relationships we have in China, as well as establish new ones, that will enable us to mobilize our next-gen product line.

  • Finalize or patented "WarmUp" flagship product.
  • Leverage our CEO's relationships in pro-sports to get product feedback and testimonials from the most influential sports figures possible.... .pro-athletes. 
  • File for Class 1 medical device & FDA approval, allowing patients with chronic back pain the ability to have our product covered by health insurance.
  • Incubate 3 new, innovative and defensible products that we can have demonstrable at our fall showcase.

2024 R&D

Warmup Sport

Heated back wrap (non patented version) intuitive interface, superior ergonomics, Highest quality functional materials, Rechargeable 7.4V Lithium Battery(UL/CL/CE Certified), On/Off control switch, Charger.

Targeted User Demographic:

 Elite level professional athletes, Golfers of all ages, Outdoorsmen, Hunt & Fish, Weightlifting (Warmup)

Warmup J4X

Revolutionary wearable device that offers immediate back pain relief & overall therapeutic experience. Patent Pending modular design, users can easily adjust the moveable heating pad to cover any part of the body in need of treatment.

Targeted User Demographic: 

Millions of Americans struggling with daily, chronic back pain. World wide distribution through “MedTech” supply chains. (Reference: G-Tech Hand Warmer sold into 75 countries through the “Raynauds Community”)

Warmup HER

During that time of the month, a significant number of women grapple with the discomfort of menstrual cramps. Recognizing this, I've engineered a high-functioning prototype tailored specifically to alleviate this pain. While its current design prioritized function over aesthetics, it will not take long to match the visual appeal on par with performance. Its ergonomic shape is contoured to the pelvic region, allowing for a snug fit, adjustable via a Velcro strap. One of its standout features is its discreet design, enabling it to be worn seamlessly beneath clothing. This ensures not just relief, but also mobility – a distinct advantage over traditional plug-in heating pads.

Target User Demographics: Using strategic female influencer marketing to disseminate the product through “one click buy Instagram stores” I believe this product has the most amount of potential through Instagram/FB/Google advertising.

Team

Johnny Forzani

CEO, Founder

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Mark Dockery

VP Development & Communications 

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Press

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